Michael Dell set the tone in his Dell World opening keynote referring to the “tremendous capabilities in OEM” as he announced the $300 million strategic innovation fund. This year growth and capitalizing on future trends were common themes across the various events Dell OEM sponsored in conjunction with Dell World 2013.
On the Dell World expo floor, “Powered by Dell OEM” signage was displayed on a number of customer booths – Solidfire, Healthspot, Kemp Technologies, Axis Communications to name a few. In our Dell OEM Solutions area (in front of the Tesla) we had great interest from global prospective customers, as well as positive feedback from resellers looking to expand offering OEM capabilities. You might have also seen several of our technology partners such as Microsoft Embedded, RedHat, Suse, and more showcasing their capabilities.
Our custom bezels continue to be big draw with companies interested in private labeling our hardware with their own brands and we had more than a few players returning to “beat their score” at our Derby Dash.
Over the years, we have found customer products in our booth showcase OEM capabilities and customer innovation best and so it surprising that the Tobii demo – controlling a computer with your eyes – also drew interest and conversation starter around our OEM capabilities.
Exclusive Dell OEM Solutions CTO Summit
A tradition now during Dell World, over 40 OEM CTOs attended a 2 day session to listen and participate in a round table discussion around IoT, mobility, security, Dell’s enterprise portfolio and other related topics. A few highlights included Peter Zornio from Emerson Process Management talking about the Industrial internet, Forrest Norrod wearing his lab coat while covering enterprise solutions and an extremely active discussion around building mobile compatible solutions lead by Anthony Sayers.
We encouraged an extremely candid discussion and plan to use this feedback in future product planning and service delivery. Having attending all three CTO Summits, I’d say this has been my favorite. It was also a special treat for Michael Dell to close out the event allowing the CTOs to ask him anything.
Over the last 3 years, Dell’s has an increasing presence in the ICT market and telecom industry. It was a pleasure to host this December’s meeting of TIA’s CTO Council where the council discussed two main topics: NFV and Wireless Spectrum Sharing.
NFV: Dell’s Wenjing Chu led a very engaging discussion of how NFV technology is changing the network solution for the carriers, service providers, MVNOs, and Enterprises. The discussion was spirited and informative with the time running out before the group was prepared to stop. Additional discussions will be scheduled for future meetings.
Spectrum Sharing: Opened by a panel talk from experts and government leaders. Discussion ensued on the technical challenges for Spectrum sharing, the business opportunities, and the regulatory environments which could hinder or aide the technology in the market.
OEM Partner Summit Recap
Representatives from all 12 OEM Channel Partners attended the 4th annual OEM Partner Summit during Dell World. During their daylong event, our channel partners heard firsthand from the Dell OEM leadership team about our strategies for the coming year and how integral they are to the growth of our business. We are entering an exciting time for the program and are looking forward to the increased collaboration with our partners.
After the Summit, the OEM channel partners attended the Dell Channel Awards celebration. At the reception, Dell honored several channel partners, including Arrow OCS, who won the Dell OEM Partner of the Year award.
We hope everyone who had the opportunity to attend had as much fun at Dell World as we did. View highlights and videos at dellworld.com and stay connected with Dell OEM through our website, blog, and twitter @DellOEM.